By Gilbert Ekugbe
“Our consumers are always at the heart of what we do and the launch of these products in PET bottles is no exception. We recognize that our consumers are always on the move and so these portable PET bottles will provide a convenient means for our consumers to enjoy their Malta Guinness, Dubic Malt and Orijin Zero on-the-go.”
Peter Ndegwa, the Managing Director, Guinness Nigeria Plc, stated this during the launch of the Non-alcoholic drinks in PET bottles.
He said that the new PET bottles formats of the Adult Premium Non-Alcoholic Drinks have been produced with the highest quality standards the company is renowned for. “The bottles are portable, convenient and will allow consumers enjoy their favorite non-alcoholic drinks on-the-go.”
Partners local Artists to recycle used PET bottles into fascinating art works
“As responsible corporate citizens, we are also aware of the dangers plastic pose to our environment, so we have already put in place measures to ensure we protect the environment. “We will be working with local artists to recycle used PET bottles into fascinating art works. This partnership with local artists is just one of our many initiatives to reduce our environmental impact as well as join the global movement to advance sustainable development.”
He added: To buttress this, we recently signed a MoU with Wecyclers; a profit social enterprise that promotes environmental sustainability, socioeconomic development and community health in support of our waste management agenda.”
The Marketing Manager, APNADs, Omotola Bamigbaiye, added that although the non-alcoholic drinks have been unveiled in new PET bottles; the great taste, nourishing vitamins of Malta Guinness, Dubic Malt and Orijin Zero will remain the same and the new PET bottles will be available to consumers in shops nationwide.”