WITH more than 59 million Monthly Active Users (MAUs) and a catalogue of over 56 million songs, Boomplay and Airtel Nigeria, have signed a strategic partnership that will see subscribers get access to more affordable streaming on Boomplay.
Boomplay is a music streaming and download service provided by Transsnet Music Limited..
The company has regional offices in Tanzania, Kenya, Ghana and Nigeria.
General Manager, Boomplay Nigeria, Oladele Kadiri, who disclosed this while unveiling the new partnership, affirmed the company’s commitment of making music more accessible to subscribers in Nigeria.
“We are very optimistic about the partnership with Airtel, which will enhance music streaming and downloading for our users, through affordable data packages,” he said.
He explained that the partnership rides on the Airtel Streaming Data Plan and will give music lovers the opportunity to save more on streaming data cost, as music lovers will enjoy 500MB exclusive data for spending only N100.
“To activate the plan, customers are required to dial *141# from any Airtel line,” he stated.
Commenting on the partnership, Airtel Nigeria’s Chief Commercial Officer, Dinesh Balsingh, said that Airtel is delighted to offer a platform that will connect more Nigerians to the music they love at a much more affordable cost.
“At Airtel, we are always exploring opportunities that will make life better and more enjoyable for our valued customers.
With this partnership with Boomplay, music lovers need not worry about exorbitant streaming cost as we have simplified the experience and made it much more affordable for everyone,” he said.